The decision desk
Sales conversation intelligence: Gong vs Avoma vs Jiminny
Compare Gong, Avoma, and Jiminny for sales-call coaching, AI scorecards, team learning, CRM context, and the real scope of their subscription prices.
Our take
Choose Gong for coaching within a broader revenue platform, Avoma for a clearly packaged conversation-intelligence add-on, or Jiminny for manager-led coaching and call libraries.
The quick difference
3 tools, at a glance
Start with the fit. Read the individual breakdowns below before choosing. Scroll the table on smaller screens.
| Tool | Best fit | Main strengths | What to check |
|---|---|---|---|
| Gong | Revenue organizations connecting sales coaching with broader account and team analysis. | Conversation and team trend analysis · Coaching workflows and representative call examples · Enable AI call review, role-play, and coaching inbox | Enable, Forecast, and Engage are distinct product scopes. |
| Avoma | Sales teams adding structured coaching to a shared meeting and CRM workflow. | AI and manual scorecards with customizable criteria · Talk-pattern insights and semantic topic trackers · Meeting records, CRM updates, and AI conversation queries | Conversation Intelligence requires a separate base plan. |
| Jiminny | Sales managers building coaching routines around call examples and CRM context. | AI call insights and questions about conversations or deals · Team Insights, coaching scorecards, and feedback · Call playlists and native Salesforce/HubSpot connections | The minimum contract is 12 months, even with monthly billing. |
Compare pricing, features, and source dates
Prices describe the named plan, not total cost. Different billing units are not directly equivalent. Scroll the table horizontally on smaller screens.
| At a glance | GongVendor documentation | AvomaVendor documentation | JiminnyVendor documentation |
|---|---|---|---|
| Consider it for | Revenue organizations connecting sales coaching with broader account and team analysis. | Sales teams adding structured coaching to a shared meeting and CRM workflow. | Sales managers building coaching routines around call examples and CRM context. |
| Named plan / entry point | Custom quote; amount unconfirmed Per-user licenses plus platform fee; quote required | CI add-on: $29/seat/month + base plan USD per seat/month equivalent; annual billing; add-on only | Recording seat: from $83/month; quote required USD per recording seat/month; minimum 12-month contract |
| Free option | Unconfirmed | No ongoing free plan | No ongoing free plan |
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| Integrations | Check the official product documentation | CRM systems, Conferencing platforms, Dialers | Salesforce, HubSpot, Pipedrive |
| Billing details | Gong describes per-user licenses and a platform fee based on user count. Public monetary amounts and an ongoing free plan were not confirmed. Request scope that explicitly includes the required coaching or Enable capabilities; other applications should not be assumed included. | Conversation Intelligence is $29/seat/month billed annually or $35 on monthly billing. A base plan is additional: Startup is $19/recorder/month annually or $29 monthly, for up to 25 paid seats. Free viewers and a 14-day trial do not provide an ongoing free recording plan. Revenue Intelligence has a separate charge. | The FAQ lists Recording seats from $83/month, Insights seats from $42/month, and Listener seats at $0. It specifies a minimum 12-month contract, monthly or discounted annual billing, and a one-time setup fee. The billing basis of the advertised starting rates is unconfirmed. Free listener access and a 14-day trial are not free AI recording. |
| Last checked | Sep 22, 2026 Official source | Sep 22, 2026 Official source | Sep 22, 2026 Official source |
Use sales conversations to improve the next one
Sales conversation intelligence turns calls into material that managers and representatives can learn from. Gong, Avoma, and Jiminny go beyond producing a meeting summary: their value includes coaching, patterns across conversations, and shared examples. This comparison focuses on those team-learning capabilities rather than general-purpose transcription or finding new sales prospects.
Gong
Gong connects conversation analysis to a broader revenue platform. Managers can look for patterns in topics, behaviors, and sales-process execution, then use recorded examples to make coaching specific. Its Enable offering extends that idea with AI call review, a coaching inbox, lessons, and role-play drawn from customer conversations. A representative can therefore move from feedback about a real call toward practicing a related situation. Team insights give managers another level of context beyond one recording. Gong is especially relevant to an organization that wants coaching connected to wider account and revenue work, with several teams using the same underlying conversation evidence. The purchase needs a clear product scope: Enable, Forecast, and Engage are distinct offerings, and a general Gong quote should not be assumed to include all of them.
Avoma
Avoma adds sales coaching to a shared meeting workflow through its Conversation Intelligence package. AI scorecards can evaluate calls against configured criteria, while talk-pattern insights and topic trackers help managers find recurring issues or useful examples. Semantic tracking is particularly relevant when a buyer raises the same objection in different words across several conversations. Avoma also supports questions across meeting records, making it useful for understanding what a team is hearing without opening every transcript individually. The underlying meeting platform supplies recordings, notes, and CRM connections. This combination suits a team that wants everyday meeting documentation and a more deliberate coaching process in the same environment. Conversation Intelligence is an add-on to that base platform; Avoma’s separately priced Revenue Intelligence should not be folded into its cost.
Jiminny
Jiminny combines conversation capture with manager-led coaching, shared call examples, and CRM context. Its Team Insights dashboard presents individual and team patterns, while coaching scorecards and feedback provide a repeatable way to discuss performance. Call libraries and playlists help turn useful moments into material that other representatives can revisit. AI questions about a call or deal offer a conversational route into the underlying record, and CRM logging places notes and insights in systems such as Salesforce or HubSpot. Jiminny is an appealing option when a sales manager wants a practical coaching routine built around real examples. Its commercial structure also distinguishes people recording calls from managers reviewing insights and colleagues listening. A minimum annual commitment applies even when the invoice schedule is monthly.
Scoring, feedback, and practicing the next conversation
Avoma makes configurable AI scorecards and topic tracking a clear part of the Conversation Intelligence add-on. Jiminny combines scorecards with feedback loops, team trends, and a library of examples. Gong’s Enable scope broadens the sequence from reviewing a call into AI role-play and structured learning. A manager who mainly wants to identify coaching priorities may find Avoma’s package easy to map to that need. A team that learns through shared clips and regular review sessions may be drawn to Jiminny. An enablement organization that also wants representatives to practice specific behaviors should examine Gong Enable. The difference is what happens after an insight appears: discussion, repeated scoring, a shared example, or an interactive practice session.
One meeting record or patterns across the team
Avoma starts from a meeting workspace and builds conversation-level analysis on top, which can be convenient when the same people need notes, CRM updates, and coaching. Jiminny emphasizes a manager’s view of performance alongside call libraries and CRM-connected insights. Gong places those conversations inside a larger revenue context, with applications for other sales workflows available in its product family. For a small sales team, the most useful improvement may be a consistent way to review discovery calls and share strong examples. For a larger organization, connecting coaching themes to wider execution patterns may matter more. All three support team learning; their packaging and surrounding workflows determine whether the purchase remains a focused coaching tool or becomes part of a wider revenue platform.
Compare the complete team cost
Gong uses quoted licenses plus a platform fee. Avoma’s published coaching add-on price needs a base subscription underneath it. Jiminny uses different seat types and a setup fee, with starting rates whose precise billing basis requires a quote. Free listeners or viewers do not replace paid recording and analysis capacity. The profiles keep those distinctions explicit.
Which sales intelligence tool should you choose?
Choose Gong when coaching belongs within a broader revenue and enablement program, Avoma when you want a defined conversation-intelligence layer on everyday meetings, or Jiminny for a manager-led routine built around call examples and team insights. Select the workflow your team will use consistently, then compare equivalent recording and coaching access.
Sources & methodology
This article uses vendor documentation and our editorial analysis. We have not performed a controlled hands-on test. Product facts were checked on Sep 22, 2026; each profile records its own verification date.
- Gong profile and source notes · Sales coaching workflow · Gong Enable capabilities · Official pricing structure
- Avoma profile and source notes · Conversation Intelligence features · Base plans and add-on pricing · Meeting and coaching workflow
- Jiminny profile and source notes · Sales coaching and team insights · Seat prices and contract terms · Platform and trial overview